Momentum Shifts Focus to Preventative Health with Mobile Tech App “Multiply”

South African medical aid scheme, Momentum, is making strides in promoting a healthy lifestyle among its members through the use of mobile technology. The organization’s Multiply app rewards members for making healthy choices and provides them with tools and resources to simplify their lives. This shift from just treating illness to preventing disease was emphasized during a panel discussion on pursuing complete health and well-being in a digital age, held in Johannesburg, South Africa.

Momentum Multiply Head, Marcia Garcia Eugnio, highlighted the organization’s goal of creating a culture where being healthy is seen as a lifestyle rather than a chore. The app tracks health metrics, sets goals, and monitors progress, ultimately rewarding members for living a healthy lifestyle both physically and mentally.

Dr. Michael Mol emphasized the importance of focusing on healthspan, the years free of disability and chronic disease, rather than just lifespan. The app plays a vital role in promoting healthy living and narrowing the gap between lifespan and healthspan.

By utilizing mobile technology to provide personalized health information and promote healthy choices, Momentum is striving to empower its members to take control of their health and well-being. The initiative highlights the importance of prioritizing health as the most valuable asset one can have.